Kevin Miller
Principal and Chief Operating Officer
Kevin Miller is a
firm believer that the cost of communications is an investment, not an
expense—and he makes sure his clients leverage every opportunity to get
the full value from their marketing dollars. At Reingold, he oversees
the planning and implementation of dynamic, imaginative marketing and
communication campaigns, relying on a wealth of experience with
industry leaders such as Johnson & Johnson, IBM, and Toys 'R' Us.
A cause marketing and partnership development expert, Kevin spearheads
or oversees all of Reingold's communications and marketing campaigns,
providing the strategic direction to ensure that our plans achieve a
lasting connection with each audience through the most effective
targeted messaging, products, and communications channels. His diverse
array of recent clients includes the American Society of Plastic
Surgeons, American Association of Community Colleges, National Council
for Interior Design Qualification, Green Building Certification
Institute, and American College of Allergy, Asthma and Immunology. For
each one, Kevin drove Reingold's efforts to pinpoint their unique value
and shape a research-based strategy to powerfully convey that
distinction to key targets.
Kevin has directed several of
Reingold's comprehensive strategic communications campaigns that aim to
educate and mobilize stakeholders. He managed Reingold's work with the
U.S. Department of Health and Human Services to supplement and extend
its "15+ Make Time to Listen . . . Take Time to Talk About Bullying"
campaign, enlisting 38 national education and youth-serving
organizations to distribute more than 50,000 CD-ROMs to their
networks-in just the first month of outreach.
Before joining
Reingold, Kevin managed donor relationships and coordinated marketing
outreach for Operation Smile, an international nonprofit organization,
where he organized multimillion-dollar promotions, cause marketing
campaigns, and co-marketing efforts with several Fortune 500 companies.
He also was a financial marketing analyst for IBM, where he helped
price and promote the $2 billion a year mainframe maintenance business.
Kevin has an MBA from Darden, the University of Virginia's graduate
business school, with a concentration in marketing and financial
management, and a bachelor's degree from Loyola College in Baltimore,
Maryland.