here's what we've done

• district of columbia
• fairfax county
• montgomery county
• los angeles city & county

Fairfax County Public Schools

Client
Fairfax County Public Schools (FCPS) is one of the nation's most diverse school systems, with a student population composed of more than 40 different language groups and ethnicities.

Challenge
In 2002, the FCPS Minority Student Achievement Oversight Committee finished a rough draft manual to help minority parents—who speak several different languages—engage with the school system to help their children succeed. The volunteer committee needed someone to professionally edit and design the handbook for publication.

Enter Reingold
Reingold rewrote the Advocacy Handbook for Parents: How to Help Your Child Succeed from K through Grade 12, establishing a consistent voice and user-friendly content organization. Then we created an appealing design, including inserts for English-speaking families and the same material in Farsi, Korean, Spanish, Urdu, and Vietnamese. The handbook contained note pages and information pockets to help parents use it as an evergreen tool for collecting school information as their children progress.

Results
The Fairfax County School Board praised the handbook's usability and sharp looks, tripled the print order, and urged the Minority Student Achievement Program to give the book the widest possible distribution. And as a testament to client satisfaction, when the time came to update and reproduce the handbook four years later, FCPS called on Reingold again.