The road maps for content and commerce platforms are on a collision course: Content platform companies are developing e-commerce features that leverage their digital marketing capabilities to enhance the online purchase experience. Rapidly evolving market conditions and unprecedented crises have fueled the demand for platforms that organizations can establish quickly and then scale to meet their goals.
Optimizely provides a single platform that combines best-in-class content management and robust e-commerce on a single screen. But don’t just take our word for it. Gartner Magic Quadrant for Digital Experience Platforms rates Optimizely among the world’s industry leaders. Its features include:
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